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About

Susan Kwa

Susan Kwa

Ms Susan Kwa is a strategic Consumer Insights Specialist, and ICF-trained Practising Coach with more than 20 years of experience turning qualitative evidence into actionable decisions. She has partnered with FMCG, financial services, and technology companies across Asia-Pacific on new product innovation, product launches, brand revitalisation, and service-quality programmes.

As an IHRP Certified Professional and Adult Educator, Susan is passionate about empowering professionals to harness Generative AI responsibly for market research, content development, and process improvement. She also designs and facilitates training in people management, conflict resolution, and workplace communication.

Her recent engagements include introducing more than 1,000 learners to the fundamentals of prompt engineering. Susan brings a unique blend of research expertise, practical coaching, and strategic innovation thinking to every training session.

As told by our participants...

“I love how the trainer engages her participants. She made us feel very comfortable. She is very knowledgeable in the field and she has real passion to teach.”
1 Trainer (PNSFTW)MHA, SPF Training Command
“The trainer is the best! She’s very friendly, patient, interactive and comprehensive in her teaching and sharing.”
Assistant AnalystSPF Police Intelligence Department
“She has good knowledge on the topic presented.”
Admin ExecutiveTHK FSc @ Tanjong Pagar
“She is experienced and clear in her delivery of the concepts.”
ManagerSingapore District Cooling Pte. Ltd.

Corner of ASPIRE-ation

I resonate most with Resilience.

Resilience best reflects my approach to training. I focus on being practical, adaptive and outcomes-driven. Whether I am supporting professionals in adopting Generative AI, raising service standards, or strengthening workplace communication, I break complex change into workable steps and iterate using feedback. Resilience is not just about navigating challenges, but it is about building the capability to move forward with purpose, consistently and professionally.