Advanced Business Writing

• Introduction & expectations
  – Introduction to the course
  – Learning about your expectations
• Review of basic principles
  – Review
  – Challenges faced in practising them
  – Solutions to real-world writing challenges
• Advanced sentence structures
  – 4 types of sentence structures
  – How to mix the different types of sentence structures
  – Different types of sentence structure and their uses in various forms of business writing – e-mails, memos, meeting minutes, reports & proposals
• Advanced techniques to vary sentence lengths
  – How to vary sentence lengths to help readers clearly convey points
  – How to vary sentence lengths to persuade readers
• Structuring with transitions
• Power word bank
  – Advanced words for different forms of business writing
  – How and when to use which words
• Putting it together
  – Write a piece of business writing by employing the advanced principles of writing

Trainer

Mrs Christine Leow is a passionate and dynamic trainer with nearly two decades of experience in the media industry who specialises in oral and written communication, public presentation, interview skills, and managing the media. Some of her clients include National Junior College, Hwa Chong Institute, Singapore of the Arts Singapore (SOTA), Republic of Singapore Navy, Land Transport Authority, National Environment Agency, Ministry of Education, and Maritime Port Authority.

She is currently a writer with clients that include Centre for Governance, Institutions and Organisations; NTUC; SingHealth; Science Centre Singapore; OOH Media; OKTO; Channel NewsAsia; CapitaLand; The Ascott Limited; The Shoppes at Marina Bay Sands; the ArtScience Museum; and Singapore Tourism Board.

Having spent her entire career writing for various platforms and varied genres, Christine has developed strategies to adapt her writing for different audience. She holds a Bachelor of Arts (Hons) in English Language from the National University of Singapore.